Performance management is definitely undergoing a midlife crisis; it’s time for it to reinvent itself. For the past few HR and compensation conferences I’ve attended, the question has been heavy in the air: what are you doing about your performance process? Most agree that the processes are slow and cumbersome, out of date, ineffective, broken. Many don’t go the step beyond that to continuing the link between rewards and results. When I coach organizations about how to do pay for performance well, I always start by saying, “Well, you’ve got to get your performance evaluation right first.”
In the 2016 Compensation Best Practices Report, 44% of respondents agreed that the biggest shift in HR for the year is moving away from the annual performance review to more real-time feedback. But with so many options for change out there, where to start?
Traditional reviews are known to cause a fight or flight response in employees. They’re not very motivating under the best of circumstances. Improve this by providing feedback that emphasizes and builds on strengths – what’s working. Help managers provide coaching around areas that need improvement. Try differentiating performance from results; rather than discussing the tasks completed, focus on the measurable outcome that connects back to organizational objectives. Reorient performance conversations to clarify job expectations and understand career objectives.
42% of millennials would prefer feedback every week. Annual reviews just don’t move at the speed of business anymore. Rusty Lindquist at BambooHR calls the gap between intended direction and actual direction for employee performance “Organizational Waste.” Communicating more frequently helps catch the misdirection sooner. Often, by the time managers and employees talk, the moment has passed and they both struggle to remember what even happened back then. Annual reviews also don’t capture the trajectory of an employee’s performance, is it improving? How can you make regular feedback part of your regular business projects and cycles to improve feedback frequency?
It doesn’t have to take forever to have the type of communication that can redirect employee performance in an intended direction. The five-page chronicles of performance don’t tend to drive future behavior. A tweet-length message may be all it takes to course-correct employee performance, and it doesn’t take days to draft.
After revamping performance conversations to make them more effective, it’s time to reconnect performance to rewards. Budgets aren’t unlimited; companies make choices to prioritize their spend all the time, and they typically spend in areas that provide results. Making those choices more transparent appeals to workers, and not just to a millennial audience. From an employee perspective, rewarding those who deliver results just feels more fair.
However you decide to proceed, talk to people. Talk to employees and managers to see what’s most motivating. For some, frequent perks can feel insulting: “I’m just doing my job.” For others, a little incentive can go a long long way. Once you’ve aligned the right rewards to the results you seek, in a way that works for the people you’re trying to reward, you’ll be poised to take out the competition.